Quality Data
20 years of experience · Nationwide coverage

Quality Data — Data for smarter decisions

Quality Data — Data for smarter decisions

Market research and opinion studies with a presence across Mexico's 32 states — and a growing footprint in the United States. Fieldwork, technology, and quality under one roof.

125,960+

Interviews in 5 years

32

States covered

8

Regional hubs

90+

Trained interviewers

Why Quality Data

A partner built for long-term studies

Continuity, sampling rigor, and sustained quality — wave after wave, measurement after measurement.

Methodological continuity

Stable field teams and documented procedures that protect comparability across measurements.

Proven capacity

Over 39,000 interviews completed in a single year, with the operational headroom to scale any project.

Nationwide coverage

8 regional hubs covering all 32 Mexican states, with close field supervision.

In-house technology

Certified CAPI platform plus a proprietary monitoring dashboard, adaptable to every project.

Auditable quality

Quality control independent from field operations, open to real-time third-party auditing.

Increasing cost-efficiency

The learning curve pays off once: better turnaround and quality without rising costs.

Operational capacity

Steady year-over-year growth

A reflection of our clients' trust and our ability to scale operations while maintaining quality.

11,200
2021
18,200
2022
16,600
2023
25,400
2024
39,130
2025
15,430
2026

* 2026: cumulative data as of the end of May 2026, year in progress.

Nationwide coverage

Nationwide presence with 8 regional hubs

Each hub coordinates its region's supervisors and interviewers, with the capacity to run simultaneous fieldwork across the entire country.

View the full coverage map
Tijuana
Culiacán
Aguascalientes
Monterrey
Guadalajara
CDMX
Villahermosa
Mérida

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Let's talk about your project's goals and how we can deliver it with the quality and consistency you need.

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